Agresta, Stephanie
Perspectives on social media marketing / / Stephanie Agresta, Bonin Bough ; [series editor] Jason Miletsky. - Boston, MA Cengage Learning 2011. - xx, 278p : ill., 23cm.
Includes index
9781435456525
Internet marketing
Online social networks--Economic aspects
Social media--Economic aspects
658.8 AGR 2011
Perspectives on social media marketing / / Stephanie Agresta, Bonin Bough ; [series editor] Jason Miletsky. - Boston, MA Cengage Learning 2011. - xx, 278p : ill., 23cm.
Includes index
9781435456525
Internet marketing
Online social networks--Economic aspects
Social media--Economic aspects
658.8 AGR 2011