| 000 -LEADER |
|---|
| fixed length control field |
00712nam a2200217#a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000001287 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
211117s2020||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
020515414X |
| Qualifying information |
(pbk.) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 FOL 1998 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Folkerts |
| 245 #4 - TITLE STATEMENT |
|---|
| Title |
The media in your life : an introduction to mass communication |
| Statement of responsibility, etc. |
/ Jean Folkerts, Stephen Lacy, Lucinda Davenport. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Boston |
| Name of publisher, distributor, etc. |
Allyn and Bacon |
| Date of publication, distribution, etc. |
1998. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxii, 558p. |
| Other physical details |
col., ill. |
| Dimensions |
26cm. |
| Accompanying material |
1 computer optical disc (4 3/4in.) |
| 365 ## - TRADE PRICE |
|---|
| Currency code |
MYR |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mass media |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Davenport, Lucinda |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lacy, Stephen,1948- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book-GN |
