Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

By: KerinContributor(s): Peterson, Robert AMaterial type: TextTextPublisher: Upper Saddle River Pearson Education 2004Description: viii, 696p. ill., col. 29cmISBN: 0131421840 Subject(s): Marketing -- Decision making -- Case studies | Marketing -- Management -- Case StudiesDDC classification: 658.802 KER 2004
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Item type Current location Call number Materials specified Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.802 KER 2004 (Browse shelf) Available 0000032447

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