Strategic marketing : an introduction / Tony Proctor.
Material type: TextPublisher: London Routledge 2000Description: xvii, 318p. ill. 25cmISBN: 0415208114 Subject(s): Marketing -- Decision making | Marketing -- ManagementDDC classification: 658.802 PRO 2000Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
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Book-GN | Perpustakaan Ibnu Khaldun General Collection | 658.802 PRO 2000 (Browse shelf) | Available | 0000036261 |
Includes index p.313 - 318
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