Entertainment marketing & communication : selling branded performance, people, and places / Shay Sayre.
Material type:
TextPublisher: Upper Saddle River, N.J. Pearson Prentice Hall c2008Description: xxii, 489p. ill. 24cmISBN: 9780132345163 Subject(s): Brand name products | Performing arts -- MarketingDDC classification: 790.2 SAY 2008
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book-GN
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Perpustakaan Ibnu Khaldun General Collection | 790.2 SAY 2008 (Browse shelf) | Available | 0000044736 |
Includes index p.481-489
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