Best practice cases in branding : lessons from the worlds strongest brands / Kevin Lane Keller.

By: KellerMaterial type: TextTextPublisher: Upper Saddle River Prentice Hall 2008Edition: 3rd edDescription: xii, 381p. 24cmISBN: 9780131888654 Subject(s): Branding (Marketing) | Business namesDDC classification: 658.827 KEL 2008
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Item type Current location Call number Materials specified Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.827 KEL 2008 (Browse shelf) Available 0000044720

Includes bibliography references

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