Marketing communications : engagement, strategies and practice / Chris Fill.
Material type:
TextPublisher: Harlow Prentice Hall 2006Edition: 4th edDescription: xxxvii, 911p. ill. 24cmISBN: 0273687727 Subject(s): Communication in marketingDDC classification: 658.802 FIL 2006
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book-GN
|
Perpustakaan Ibnu Khaldun General Collection | 658.802 FIL 2006 (Browse shelf) | Available | 0000044754 |
Includes index. p. 893-911
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