Business market management : understanding, creating and delivering value / James C. Anderson, James A. Narus.
Material type:
TextPublisher: Upper Saddle River Pearson Prentice Hall 2004Edition: International ed., 2nd edDescription: xx, 460p. ill. 24cmISBN: 0131230093 Subject(s): Industrial marketingDDC classification: 658.8 AND 2004
| Item type | Current location | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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Perpustakaan Ibnu Khaldun General Collection | 658.8 AND 2004 (Browse shelf) | 43917 | Available | 0000046244 |
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| 658.8 AND 1999 Business market management : understanding, creating, and delivering value | 658.8 AND 1999 Business market management : understanding, creating, and delivering value | 658.8 AND 2003 Strategic marketing for nonprofit organizations | 658.8 AND 2004 Business market management : understanding, creating and delivering value | 658.8 ARI 2008 Multichannel marketing : metrics and methods for on and offline success | 658.8 ARM 2000 Marketing : an introduction | 658.8 ARM 2000 Marketing : an introduction |
Includes bibliographical references and index
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