Principles of advertising & IMC / Tom Duncan.

By: Duncan, Tom (Thomas R.)Material type: TextTextSeries: The McGraw-Hill/Irwin series in marketingPublisher: Chicago McGraw-Hill/Irwin c2005Edition: 2nd edDescription: xxvii, 774p col., ill 29cmISBN: 0071111182Subject(s): Branding (Marketing)DDC classification: 658.827 DUN 2005
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Item type Current location Call number Materials specified Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.827 DUN 2005 (Browse shelf) Available 0000052562
CD-ROM CD-ROM Perpustakaan Ibnu Khaldun
General Collection
658.827 DUN 2005 (Browse shelf) Available 0000052563

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