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Essentials of marketing management / Greg W. Marshall, Mark W. Johnston.

By: Marshall, Greg WContributor(s): Johnston, Mark WMaterial type: Text

TextPublisher: New York, NY McGraw-Hill/Irwin c2011Description: 1 v. (various pagings) ill. 29cmISBN: 9780078028786 Subject(s): Marketing -- ManagementDDC classification: 658.8 MAR 2011

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Item type	Current location	Call number	Materials specified	Status	Date due	Barcode
Book-GN	Perpustakaan Ibnu Khaldun General Collection	658.8 MAR 2011 (Browse shelf)		Available		0000052852

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Previous	658.8 MAR 2009 Marketing management : an Asian perspective	658.8 MAR 2010 Marketing	658.8 MAR 2010 Marketing management	658.8 MAR 2011 Essentials of marketing management	658.8 MAR 2011 2011 update to marketing management	658.8 MAR 2011 2011 update to marketing management	658.8 MAR 2012 Marketing : an introduction	Next

Includes bibliographical references and index

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