Advertising and marketing to the new majority / Gail Baker Woods.
Material type: TextPublisher: Belmont Wadsworth Publishing 1995Description: x, 182p. ill. 24cmISBN: 0534241921Subject(s): Advertising -- United States | Ethnic groups -- United States | Marketing -- United States | Minorities as consumers -- United StatesDDC classification: 658.8348 WOO 1995Item type | Current location | Call number | Materials specified | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book-GN | Perpustakaan Ibnu Khaldun General Collection | 658.8348 WOO 1995 (Browse shelf) | 993 | Available | 0000001032 |
Includes bibliographical references and index
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