Advertising, promotion and supplemental aspects of integrated communications / Terence A. Shimp.

By: ShimpContributor(s): Keegan, Warren JMaterial type: TextTextPublisher: Fort Worth Dryden Press 1997Edition: 4th edDescription: xxiv, 583p. 26cmISBN: 0030103525 Subject(s): AdvertisingDDC classification: 659.132 SHI 1997
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Item type Current location Call number Materials specified Copy number Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.132 SHI 1997 (Browse shelf) 1513 Available 0000001578
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.132 SHI 1997 (Browse shelf) 1514 Available 0000001579
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.132 SHI 1997 (Browse shelf) 1515 Available 0000001580

Includes index

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