Advertising research : theory and practice / Joel J. Davis.

By: DavisMaterial type: TextTextPublisher: Upper Saddle River, New Jersey Prentice Hall 1996Description: xxiv, 695p. ill. 24cmISBN: 0132218135 Subject(s): Advertising -- Research | Advertising -- Research -- United StatesDDC classification: 659.1072 DAV 1997
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Item type Current location Call number Materials specified Copy number Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.1072 DAV 1997 (Browse shelf) 2303 Available 0000002423
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.1072 DAV 1997 (Browse shelf) 2304 Available 0000002424
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.1072 DAV 1997 (Browse shelf) 15161 Available 0000016212
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.1072 DAV 1997 (Browse shelf) 15162 Available 0000016213
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
659.1072 DAV 1997 (Browse shelf) 15163 Available 0000016214

Includes bibliographical references and index

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