TY  - BOOK
AU  - Simon 
AU  - Bilstein, Frank F.
AU  - Luby, Frank
TI  - Manage for profit, not for market share : a guide to greater profits in highly contested markets 
SN  - 1591395267 
U1  - 658.155 SIM 2006 
PY  - 2006///
CY  - Boston
PB  - Harvard Business School Press
KW  - Industrial management
KW  - Case studies
KW  - Profit
N1  - Includes index p.223 - 230
ER  -