Bowen  <br/><br/>
Building high-tech product companies : the maelstrom effect  
/ James E. Bowen. 
 - Mason, Ohio  Thomson/South-Western  2004. 
 - xvi, 223p.  ill.  24cm 
<br/><br/> Includes index p.211 - 223 
<br/><br/><label>ISBN: </label>0538727012  
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology industries--Marketing<br/>High technology--Marketing<br/>New products--Management
<br/><br/><label>Dewey Class. No.: </label>658 BOW 2004