TY  - BOOK
AU  - Fjermestad, Jerry
AU  - Romano, Nicholas C.,Jr.
TI  - Electronic customer relationship management 
SN  - 8120329945 
U1  - 658.812 ELE 2007 
PY  - 2007///
CY  - New Delhi
PB  - Prentice Hall of India Private Limited
KW  - Customer relations
KW  - Management
KW  - Electronic commerce
N1  - Includes index. p. 205-210
ER  -