TY  - BOOK
AU  - Krishna K Havaldar 
TI  - Business marketing : text and cases 
SN  - 9780070083257 
U1  - 658 KRI 2010 
PY  - 2010///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Business
KW  - Management
ER  -