Dalrymple  <br/><br/>
Sales management : concepts and cases  
/ Douglas J. Dalrymple, William L. Cron. 
 - 6th ed. 
 - New York  John Wiley & Sons  1998. 
 - xiv, 601p.  ill.  25cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0471191973  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management<br/>Sales management--Case studies
<br/><br/><label>Dewey Class. No.: </label>658.81 DAL 1998