Anderson  <br/><br/>
Business market management : understanding, creating, and delivering value  
/ James C. Anderson, James A. Narus. 
 - New Jersey  Prentice Hall  1999. 
 - xvi, 430p.  ill.  24cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0135226570  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 AND 1999