TY  - BOOK
AU  - Sugarman 
TI  - Advertising secrets of the written word : the ultimate resource on how to write powerful advertising copy from one of America's top copywriters and mail order entrepreneurs 
SN  - 1891686003 
U1  - 659.133 SUG 1998 
PY  - 1998///
CY  - Las Vegas
PB  - Delstar
KW  - Advertising copy
KW  - Handbooks, manuals, etc
KW  - Advertising, direct-mail
KW  - Direct marketing
ER  -