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Results of search for 'ccl=su:"Advertising campaigns." and location:GN and su-to:Communication in marketing'
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Authors
Burnett
Moriarty, Sandra
Parente, Donald
Item types
Book-GN
Locations
General Collection
Topics
Advertising campaign...
Communication in mar...
Your search returned 2 results.
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1.
Introduction to marketing communication : an integrated approach
/ John Burnett, Sandra Moriarty.
by
Burnett
|
Moriarty, Sandra.
Material type:
Text
Publisher:
Upper Saddle River, New Jersey Prentice Hall 1998
Availability:
Items available for loan:
Call number:
658.8 BUR 1998
(3).
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2.
Advertising campaign strategy : a guide to marketing communication plans
/ Donald E. Parente..
by
Parente, Donald.
Edition:
4th ed..
Material type:
Text
Publisher:
Mason,Ohio Thomson-South-Western c2006
Availability:
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Call number:
659.113 PAR 2006
(1).
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