Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo.

By: ChevalierContributor(s): Chevalier, Michel, 1943-Material type: TextTextPublisher: Singapore John Wiley & Sons (Asia) 2008Description: xiv, 423p. ill. 24cmISBN: 9780470823262 Subject(s): Advertising | Brand name products | MarketingDDC classification: 658.827 CHE 2008
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Item type Current location Call number Materials specified Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.827 CHE 2008 (Browse shelf) Available 0000050294

Includes index

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