Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo.
Material type: TextPublisher: Singapore John Wiley & Sons (Asia) 2008Description: xiv, 423p. ill. 24cmISBN: 9780470823262 Subject(s): Advertising | Brand name products | MarketingDDC classification: 658.827 CHE 2008Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
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Book-GN | Perpustakaan Ibnu Khaldun General Collection | 658.827 CHE 2008 (Browse shelf) | Available | 0000050294 |
Includes index
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