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Services marketing management : a strategic perspective / Hans Kasper, Piet van Helsdingen, Mark Gabbott.

By: KasperContributor(s): Gabbott, Mark | Van Helsdingen, PietMaterial type: Text

TextPublisher: England John Wiley & Sons 2006Edition: 2nd edDescription: xvii, 554p. ill. 26cmISBN: 0470091169 Subject(s): Customer services -- Marketing -- Management | Service industries -- Marketing -- ManagementDDC classification: 658.8 KAS 2006

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Item type	Current location	Call number	Materials specified	Status	Date due	Barcode
Book-GN	Perpustakaan Ibnu Khaldun General Collection	658.8 KAS 2006 (Browse shelf)		Available		0000038343

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