Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, J. Craig Andrews.
Material type:
TextPublisher: Mason, Ohio South-Western Cengage Learning 2013Edition: 9th edDescription: xxii, 729p ill. (certaines en coul.) 29cmISBN: 9781111580216Subject(s): Advertising | Communication in marketing | Direct marketing | Sales promotionDDC classification: 659.1 SHI 2013
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Perpustakaan Ibnu Khaldun General Collection | 659.1 SHI 2013 (Browse shelf) | Available | 0000055885 | ||
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Perpustakaan Ibnu Khaldun General Collection | 659.1 SHI 2013 (Browse shelf) | Available | 0000055886 | ||
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Book-GN
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Perpustakaan Ibnu Khaldun General Collection | 659.1 SHI 2013 (Browse shelf) | Available | 0000055887 |
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