Building brands building meaning : a guide to increasing the financial value of brands through building positive meaning / Kartikeya Kompella.

By: KompellaMaterial type: TextTextPublisher: New Delhi Viva Books Private Limited 2006Description: x, 134p. 23cmISBN: 8130903393 Subject(s): Advertising, Direct mail | Brand name products -- Marketing | Customer relations | Direct marketingDDC classification: 658.84 KOM 2006
List(s) this item appears in: JKA LATEST
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Item type Current location Call number Materials specified Copy number Status Date due Barcode
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.84 KOM 2006 (Browse shelf) 37531 Available 0000039177
Book-GN Book-GN Perpustakaan Ibnu Khaldun
General Collection
658.84 KOM 2006 (Browse shelf) 44052 Available 0000046444

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