Your search returned 93 results.

1.
Hey Whipple, squeeze this : a guide to creating great ads / Luke Sullivan.

by Sullivan.

Material type: Text Text Publisher: New York John Wiley & Sons 1998Availability: Items available for loan: Call number: 659.132 SUL 1998 (3).

2.
Web advertising and marketing by design / Mary Jo Fahey.

by Fahey.

Material type: Text Text Publisher: Washington Microsoft Press 1998Availability: Items available for loan: Call number: 658.8002854678 FAH 1998 (2).

3.
Web catalog cookbook / Cliff Allen, Deborah Kania.

by Allen, 1948- | Kania, Deborah, 1963-.

Material type: Text Text Publisher: New York John Wiley & Sons 1997Availability: Items available for loan: Call number: 380.10294 ALL 1997 (4).

4.
Direct marketing through broadcast media : TV, radio, cable, infomercials, home shopping and more / Alvin Eicoff.

by Eicoff.

Material type: Text Text Publisher: Illinois NTC Business Books 1995Availability: Items available for loan: Call number: 658.872 EIC 1995 (3).

5.
World of mouth marketing / Jerry R. Wilson.

by Wilson.

Material type: Text Text Publisher: New York John Wiley and Sons Publications 1991Availability: Items available for loan: Call number: 658.812 WIL 1991 (1).

6.
Advertising research : theory and practice / Joel J. Davis.

by Davis.

Material type: Text Text Publisher: Upper Saddle River, New Jersey Prentice Hall 1996Availability: Items available for loan: Call number: 659.1072 DAV 1997 (5).

7.
Advertising management / Rajeev Batra, John G. Myers and David A. Aaker.

by Batra | Aaker, David A | Myers, John G.

Edition: 5th ed..Material type: Text Text Publisher: Upper Saddle River, New Jersey Prentice Hall 1996Availability: Items available for loan: Call number: 659.1 BAT 1996 (2).

8.
Writing high-tech copy that sells / Janice M. King.

by King.

Material type: Text Text Publisher: New York John Wiley & Sons 1995Availability: Items available for loan: Call number: 659.132 KIN 1995 (1).

9.
Disruption : overtuning conventions and shaking up the marketplace / Jean-Marie Dru.

by Dru.

Material type: Text Text Publisher: New York John Wiley & Sons 1996Availability: Items available for loan: Call number: 659.1 DRU 1996 (1).

10.
International advertising : communicating across cultures / Barabara Mueller.

by Mueller.

Material type: Text Text Publisher: Belmont Wadsworth Publishing Company 1996Availability: Items available for loan: Call number: 659.1 MUE 1996 (2).

11.
Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane.

by Russell | Lane, W. Ronald.

Edition: 13th ed..Material type: Text Text Publisher: New Jersey 1996Availability: Items available for loan: Call number: 659.1 RUS 1996 (1).

12.
Advertising : its role in modern marketing / Dean M. Krugman...[et al.].

by Krugman, Dean M.

Edition: 8th ed..Material type: Text Text Publisher: Fort Worth The Dryden Press 1994Availability: Items available for loan: Call number: 659.1 ADV 1994 (3).

13.
Advertising, promotion and supplemental aspects of integrated communications / Terence A. Shimp.

by Shimp | Keegan, Warren J.

Edition: 4th ed..Material type: Text Text Publisher: Fort Worth Dryden Press 1997Availability: Items available for loan: Call number: 659.132 SHI 1997 (3).

14.
Keperluan strategi pengiklanan / Don E. Schultz & Stanley I. Tannenbaum; penterjemah, Mohamad Md. Yusoff dan Siti Zobidah Hj. Omar.

by Schultz | Mohamad Md. Yusoff | Siti Zobidah Hj. Omar | Tannenbaum, Stanley I.

Material type: Text Text Publisher: Kuala Lumpur Dewan Bahasa & Pustaka 1997Availability: Items available for loan: Call number: 658.1 SCH 1997 (1).

15.
MasterMinding the store : advertising, sales promotion and the new marketing reality / Donald Ziccardi with David Moin.

by Ziccardi | Moin, David.

Material type: Text Text Publisher: New York John Wiley & Sons 1997Availability: Items available for loan: Call number: 658.87 ZIC 1997 (1).

16.
Tested advertising methods / John Caples; revised by Fred E. Hahn; foreword by David Ogilvy; introduction by Gordon White.

by Caples.

Edition: 5th ed..Material type: Text Text Publisher: New Jersey Prentice Hall 1997Availability: Items available for loan: Call number: 659.132 CAP 1997 (2).

17.
Do-it-yourself advertising / David F. Ramacitti.

by Ramacitti.

Material type: Text Text Publisher: New York Amacom 1992Availability: Items available for loan: Call number: 659.1 RAM 1992 (3).

18.
Internet World guide to one-to-one Web marketing / Cliff Allen, Deborah Kania, Beth Yaeckel.

by Allen | Kania, Deborah | Yaeckel, Beth.

Material type: Text Text Publisher: New York John Wiley & Sons 1998Availability: Items available for loan: Call number: 658.8002854676 ALL 1998 (4).

19.
Advertising on the Internet / Robbin Zeff, Brad Aronson.

by Zeff | Aronson, Brad.

Material type: Text Text Publisher: New York John Wiley & Sons 1997Availability: Items available for loan: Call number: 658.800285 ZEF 1997 (1).

20.
Advertising and marketing to the new majority / Gail Baker Woods.

by Woods.

Material type: Text Text Publisher: Belmont Wadsworth Publishing 1995Availability: Items available for loan: Call number: 658.8348 WOO 1995 (1).

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