000 | 00656nam a2200229#a 4500 | ||
---|---|---|---|
001 | 0000028085 | ||
008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
020 | _a9780470669976 | ||
082 | _a658.802 MCD 2011 | ||
100 | _aMcDonald, Malcolm | ||
245 | 0 |
_aMarketing plans : how to prepare them, how to use them _c/ Malcolm McDonald and Hugh Wilson. |
|
250 | _a7th ed.. | ||
260 |
_aUnited Kingdom _bJohn Wiley & Sons _c2011. |
||
300 |
_axvi, 573p _bill _c25cm |
||
365 | _cMYR | ||
500 | _aIncludes index. | ||
650 |
_aMarketing _xManagement |
||
650 |
_aMarketing _xPlanning |
||
700 | _aWilson, Hugh | ||
942 | _cBK-GN | ||
999 |
_c27007 _d27007 |