000 00574nam a2200205#a 4500
001 0000008212
008 211117s2020||||xx |||||||||||||| ||und||
020 _a0324014805
082 _a658.802 JAI 1999
100 _aJain
245 0 _aMarketing, planning & strategy
_c/ Subhash C. Jain.
250 _a6th ed..
260 _aAustralia
_bSouth-Western College Pub.
_c2000.
300 _axviii, 925p.
_bill.
_c24cm
365 _cMYR
504 _aIncludes bibliographical references and index
650 _aMarketing
_xManagement
942 _cBK-GN
999 _c7818
_d7818