Sugarman
The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America?s top copywriters / Joseph Sugarman. - Hoboken John Wiley & Sons 2007. - xix, 338p. ill. 24cm
Includes index p.327 - 336
9780470051245
Advertising copy--Handbooks, manuals, etc.
659.1 SUG 2007
The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America?s top copywriters / Joseph Sugarman. - Hoboken John Wiley & Sons 2007. - xix, 338p. ill. 24cm
Includes index p.327 - 336
9780470051245
Advertising copy--Handbooks, manuals, etc.
659.1 SUG 2007