Sheth, Jagdish N.
Marketing theory : evolution and evaluation / Jagdish N. Sheth, David M. Gardner and Dennis E. Garrett. - New York John Wiley & Sons 1988. - xi, 231p. 24cm
Bibliography : p. 203 - 231
0471635278
Marketing
658.8001 SHE 1988
Marketing theory : evolution and evaluation / Jagdish N. Sheth, David M. Gardner and Dennis E. Garrett. - New York John Wiley & Sons 1988. - xi, 231p. 24cm
Bibliography : p. 203 - 231
0471635278
Marketing
658.8001 SHE 1988