Marketing theory : evolution and evaluation / Jagdish N. Sheth, David M. Gardner and Dennis E. Garrett.
Material type:
TextPublisher: New York John Wiley & Sons 1988Description: xi, 231p. 24cmISBN: 0471635278 Subject(s): MarketingDDC classification: 658.8001 SHE 1988
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book-GN
|
Perpustakaan Ibnu Khaldun General Collection | 658.8001 SHE 1988 (Browse shelf) | Available | 0000003823 |
Bibliography : p. 203 - 231
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