Marketing of high-technology products and innovations / / Jakki Mohr, Sanjit Sengupta, Stanley Slater.
Material type: TextPublisher: Upper Saddle River, NJ Pearson Education, Inc. c2010Edition: 3rd edDescription: xxvi, 538 p. : ill. ; 26cmISBN: 9780136049968Subject(s): High technology industries -- MarketingDDC classification: 620.00688 MOH 2010Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
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Book-GN | Perpustakaan Ibnu Khaldun General Collection | 620.00688 MOH 2010 (Browse shelf) | Available | 0000051527 |
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620.00683 GOM 2000 The human side of high-tech : lessons from the technology frontier | 620.00683 GOM 2000 The human side of high-tech : lessons from the technology frontier | 620.00684 UCH 2010 Entrepreneurship for engineers | 620.00688 MOH 2010 Marketing of high-technology products and innovations / / Jakki Mohr, Sanjit Sengupta, Stanley Slater. | 620.007 AMI 2004 Teori amalan bengkel kejuruteraan | 620.007 ENG 2016 Engineering science for polytechnics | 620.00711 HEY 2005 Engineering education : research and development in curriculum and instruction |
Includes bibliographical references and index.
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