Contemporary advertising : & integrated marketing communication : William F. Arens, Michael F. Weigold, Christian Arens. communications..
Material type:
TextPublisher: New York McGraw-Hill Higher Education c2013Edition: 14th edDescription: xxxix, 722 p. ill. (chiefly col.), col. maps 28 cmISBN: 9780071318389 Subject(s): Advertising | Management and Business StudiesDDC classification: 659.1 ARE 2013
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
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Perpustakaan Ibnu Khaldun General Collection | 659.1 ARE 2013 (Browse shelf) | Available | 0000055534 | ||
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Perpustakaan Ibnu Khaldun General Collection | 659.1 ARE 2013 (Browse shelf) | Available | 0000055535 | ||
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Perpustakaan Ibnu Khaldun General Collection | 659.1 ARE 2013 (Browse shelf) | Available | 0000055536 |
"International student edition" --cover
Includes bibliographical references and index.
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