Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.
Material type:
TextPublisher: Upper Saddle River, New Jersey Prentice Hall 1998Description: xxvii, 659p. col. ill. 26cmISBN: 0132690853 Subject(s): Advertising campaigns | Communication in marketingDDC classification: 658.8 BUR 1998
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode |
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Book-GN
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Perpustakaan Ibnu Khaldun General Collection | 658.8 BUR 1998 (Browse shelf) | Available | 0000019608 | ||
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Book-GN
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Perpustakaan Ibnu Khaldun General Collection | 658.8 BUR 1998 (Browse shelf) | Available | 0000019609 | ||
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Book-GN
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Perpustakaan Ibnu Khaldun General Collection | 658.8 BUR 1998 (Browse shelf) | Available | 0000019610 |
Includes bibliographical references and index
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